Sandman S2- Date Announcement
I had the honor to produce and direct this project - In order to generate awareness and buzz around the upcoming release among fans, we used the iconic Helm to showcase this incredible CG piece; multiple modelers created a one-to-one replica of the original Helm used in the Netflix series based on photographs taken during the show's production. Animators used sand particles to reveal and accentuate the intricate geometry of the Helm in the promo, creating a delicate balance between the visuals and the soundbed.
The promo was delivered in the US market and internationally; we ensured that the project was scalable for localization purposes for Instagram, Twitter, TikTok, Facebook and others.
“CLIO SHORTLIST” - Medium Television / Series: Teaser - Category Sci-Fi / Fantasy
Role: Creative Marketing.
Date Announcement
Outstanding turnaround at different platforms, hundreds of thousands of likes and shares successfully created a buzz. 9x16 for reference.
Besides Netflix posting on all their platforms, Neil Gaiman itself posted the promo on his personal accounts. IMDB expressed their excitement as well: “Season 2! Season 2!”
Overview MGFX AV